All Episodes

#9 – SEO Strategy w/ Danielle Fauteaux

March 1, 2021

ABOUT In this episode, Danielle Fauteaux and I talk about the intersection between UX design and SEO,  how to communicate expectations with clients, and how to foster solid relationships in your network that will help you grow your business. --- CONNECT WITH DANIELLE https://www.linkedin.com/in/dan…

#8 – Landing Bigger Clients w/ Laura Khalil

Feb. 23, 2021

Support the show (https://www.patreon.com/edorozco)

#7 – Brand Science w/ Stæven Frey

Feb. 16, 2021

Stæven Frey is the principal and Senior Brand Strategist at Quantum Branding, a strategy-focused branding agency based in Nashville, TN. In this episode, Stæven walks us through the memory structures that make people recognize and remember brands.

#6 – Share What You Know w/ Zach Hill

Feb. 9, 2021

In this episode, Zach Hill and I chat about sharing what you know, how to be more effective when selling design outcomes, and the importance of always having a growth mindset and be willing to learn from others. Zach is a passionate design-centered strategist that combines an obsession for user exp…

#5 – Sales Enablement w/ Crystal Nikosey

Feb. 2, 2021

Crystal Nikosey explains the concept of Sales Enablement and how to implement it in your agency.

#4 – Design Sprints w/ Steph Cruchon

Jan. 19, 2021

In this episode, Steph Cruchon chats with us about the history of design sprints, their value, and why they work. Steph is the founder of Design Sprint Ltd., the first company in the world to offer design sprints commercially. He had an important role in the rate of adoption of the methodology in E…

#3 – Why Niching Down is a Good Idea

Jan. 5, 2021

In this episode we explore the concept of niching down and why it is so important to specialize in order to compete. We take a look at three of the most important reasons why you should focus your agency into a specific niche:

#2 – The Value Of Strategy w/ Romina Kavcic

Dec. 11, 2020

In this episode, Romina Kavcic talks about the value of implementing a design strategy. We discuss how to communicate the value of research and the profound impact it can have on the success of a design project.

#1 – Value Based Pricing For Designers

Dec. 2, 2020

In this episode, we'll explore the concept of value-based pricing. This is a powerful technique for design agency owners to increase their revenue while improving their client satisfaction. Sounds great, right? Let's look at whether this is the best pricing model for your agency and what you need t…